Privacy Policy for WidgeLink

Effective Date: September 25, 2025

At WidgeLink, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how WidgeLink (“we,” “us,” or “our”) collects, uses, discloses, and safeguards information when you visit our website (pk.widgelink.com), use our CRM platform, or interact with our services (collectively, the “Services”). By using our Services, you consent to the practices described in this policy.

1. Information We Collect

We collect information to provide and improve our Services, which include CRM tools for lead management, automation, booking, unified conversations, and website building.

Personal Information

  • Account Information: When you create an account, we collect your name, email address, phone number, business details, and payment information (if applicable).
  • Contact and Lead Data: As a user, you may upload or input data about your contacts, leads, or customers, including names, emails, phone numbers, addresses, and interaction history.
  • Usage Data: We collect details about how you use the Services, such as pages viewed, features accessed (e.g., dashboards, funnels, calendars), and device information (IP address, browser type, operating system).

Non-Personal Information

  • Analytics and Cookies: We use cookies, web beacons, and similar technologies to track site usage, preferences, and performance metrics. You can manage cookie preferences through your browser settings.
  • Log Data: Server logs may include timestamps, error details, and referral URLs.

We do not collect sensitive personal information (e.g., health or financial data beyond payment details) unless you voluntarily provide it through custom fields in the CRM.

2. How We Use Your Information

We use the collected information to:

  • Provide and maintain the Services, including automating sales processes, managing conversations across email, chat, Facebook, and Instagram, and building websites/funnels.
  • Personalize your experience, such as customizing dashboards and recommendations based on your business needs.
  • Communicate with you, including sending service updates, reminders for bookings, or support responses.
  • Analyze usage to improve features, like enhancing smart automation or ensuring 99.9% uptime.
  • Process payments and manage subscriptions for unlimited users and contacts.
  • Comply with legal obligations and prevent fraud.

3. Sharing Your Information

We do not sell your personal information. We may share it in limited circumstances:

  • Service Providers: With trusted third parties (e.g., cloud hosting, payment processors, analytics tools) who help operate the Services, bound by confidentiality agreements.
  • Business Transfers: In the event of a merger, acquisition, or sale of assets.
  • Legal Requirements: If required by law, such as responding to subpoenas or protecting our rights.
  • With Your Consent: For integrations or exports you authorize, like syncing contacts to external tools.

Data about your leads/contacts is processed on your behalf and remains under your control; we act as a data processor.

4. Data Security

We implement reasonable security measures, including encryption, access controls, and regular audits, to protect your data. However, no system is completely secure, and we cannot guarantee absolute security.

5. Your Rights and Choices

Depending on your location, you may have rights to:

  • Access, correct, or delete your personal information.
  • Opt out of marketing communications.
  • Withdraw consent where applicable.

To exercise these rights, contact us at legal@widgelink.com. We respond within 30 days.

You can export or delete your CRM data (including contacts and leads) via the platform settings.

6. Children’s Privacy

Our Services are not intended for children under 13 (or the applicable age in your jurisdiction). We do not knowingly collect data from children.

7. International Data Transfers

WidgeLink operates globally, so data may be transferred to countries outside your location (e.g., for hosting). We ensure adequate protections, such as standard contractual clauses.

8. Changes to This Policy

We may update this policy periodically. Changes will be posted here with the updated effective date. Continued use of the Services after changes constitutes acceptance.

9. Contact Us

For questions about this Privacy Policy, email legal@widgelink.com.

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